another name for gen Z - gen "squeeze"

http://www.theglobeandmail.com/news/national/after-the-boomers-its-generation-squeeze/article2205685/


Prof. Kershaw, an associate professor at the Human Early Learning Partnership, released a study on Tuesday with colleague Lynell Anderson showing that new families today have a lower standard of living than the baby-boomer generation, even though the Canadian economy has doubled in size since 1976.
And while the share of young women contributing to household incomes is up 53 per cent, average household incomes for young couples overall have remained static since the mid-1970s, after adjusting for inflation. Yet housing prices during the same period rose 76 per cent nationwide.
That’s left Canadian parents raising young kids today squeezed for time, money and child-care services, Prof. Kershaw said.
“What we have now is Generation Squeeze,” he said.
It’s a far rosier picture for boomers, according to the study. Compared to their counterparts in the 1970s, they’re heading into retirement well off because the housing market has nearly doubled over their adult lives, the study shows.

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D - all based on where in the real estate cycle each generation is positioned.